Direct Response Account Executive (NY)


The Direct Response Account Executive is responsible for achieving advertising revenue targets through direct sales in assigned territories.

•     Carry out the entire sales process from initial contact to deal close
•     Build and maintain exceptional relationships with advertisers and agencies by communicating TV One Network’s values and brand strength
•     Create compelling presentations that convey the benefits and
features of TV One programming and the TV One viewing audience
•     Proactively keep clients informed of pertinent account and network information, as well as marketplace conditions
•     Make in-person visits to advertisers,  agencies and any other applicable entities to drive revenue
•     Generate revenue through new account development and existing account growth
•     Respond to requests for proposal
•     Implement approved advertising sales strategies as set forth by sales management
•     Build and maintain exceptional relationships with advertisers and agencies
•     Monitor trends in African-American consumption practices that may impact the overall business
•     Remain up to date with client strategies and campaigns
•     Partner with research to provide clients with syndicated and proprietary data that will aid in maintaining current business and securing new business
•     Remain current with competitive networks
•     Liaison with marketing when appropriate
•     Stay current with TV One’s ratings performance and programming by Partnering with research department


•     Strong knowledge of cable industry, and in particular as it relates to African-American demographics
•     Proficiency in Microsoft Word, PowerPoint, and Excel
•     Strong verbal and written communication, negotiation and presentation skills
•     Knowledge of project management methods and techniques
•     20-30% domestic travel
•     Legal right to work in the United States


Bachelor’s degree or equivalent experience and minimum 8+ years national advertising sales or equivalent sales experience

Job Submission Instructions

Apply Now! There are two ways you can apply for a position with TV One:


You can submit your cover letter and resume to:

Be sure to include the position title in the subject line of your email.

Any attachments must be in Microsoft Word or PDF.


You can mail your resume and cover letter to:
Attn: Human Resources Department
TV One
1010 Wayne Avenue, 10th Floor
Silver Spring, Maryland 20910