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So who is controlling the social media handle at Wendy’s? We’re not sure if the person in charge should get fired or promoted.

The fast-food restaurant has resorted to trash talking on it’s Twitter account…and we sorta-kinda love it.

And no, the account  isn’t hacked, a Wendy’s rep confirmed that they are completely responsible for the “extra side of sass” (another reason we love this).

Let’s take a look at a few of their latest tweets:

This may change the way brands communicate on social media forever.

TELL US: What are your thoughts on being roasted by a brand you follow?