SUMMARY:

The Account Executive is responsible for achieving national advertising revenue targets through direct sales to accounts in his/her assigned advertisers, agencies and territories.

RESPONSIBILITIES:

•   Communicate the value and brand strength of the TV One Network to advertisers and agencies
•   Create compelling presentations that convey the benefits and features of TV One programming and the TV One viewing audience
•   Proactively keep clients informed of pertinent account and network information, as well as marketplace conditions
•    Make in-person visits to advertisers,  agencies and any other applicable entities to drive revenue
•   Carry out the entire sales process from initial contact to deal close
•   Generate revenue through new account development and existing account growth
•   Respond to requests for proposal
•   Implement approved advertising sales strategies as set forth by sales management
•   Build and maintain exceptional relationships with advertisers and agencies

•   Monitor trends in African-American consumption practices that may impact the overall business
•   Remain up to date with client strategies and campaigns
•   Remain current with competitive networks
•   Remain accountable for servicing specific advertising accounts

•   Partner with research to aid in the sales process
•   Manage added-value agreements for advertisers
•   Stay current with TV One’s ratings performance and programming

 

KNOWLEDGE/SKILLS/ABILITIES:



•    Strong knowledge of cable industry, and in particular as it relates to African-American demographics
•    Proficiency in Microsoft Word, PowerPoint, and Excel
•    Strong verbal and written communication, negotiation and presentation skills
•    Knowledge of project management methods and techniques
•    20-30% domestic travel
•    Have the legal right to work in the United States.

 

EDUCATION AND/OR EXPERIENCE: 


Bachelor’s degree or equivalent experience and minimum 8+ years national advertising sales or equivalent sales

 

Job Submission Instructions


Apply Now! There are two ways you can apply for a position with TV One:

EMAIL:


You can submit your cover letter and resume to:  careers@tv-one.tv


Be sure to include the position title in the subject line of your email.

Any attachments must be in Microsoft Word or PDF.

MAIL:


You can mail your resume and cover letter to:
Attn: Human Resources Department
TV One
1010 Wayne Avenue, 10th Floor
Silver Spring, Maryland 20910