SUMMARY:
This position will be the strategic and tactical lead for all Ad Sales planning efforts by managing inventory and establishing pricing benchmarks to maximize revenue.
RESPONSIBILITIES:
• Manage and evaluate the operations of the Sales Pricing and Planning department staff.
• Create departmental procedures and process and evaluate employee performance against measurable goals. Reward and discipline staff as necessary.
• Develop pricing strategy in accordance to revenue goals in partnership with executive sales management.
• Work with Network Operations executive management on process flow and any needed enhancements to current resources
• Assist with budgeting, forecasting and analysis of all initiatives related to sales.
• Analyze, approve and execute commercial campaign launches across all national TV One advertisers and agencies.
• Evaluate deal performance against guarantee and manage overall liability to prepare post buy analysis.
• Project sellouts by day part and maximize inventory by leading the stewardship process, evaluating preemption/makegood status and guiding planners toward undersold day parts and flight weeks.
• Manage relationship with Broadway to insure compliance with new product introductions; fully utilize Broadway capabilities.
• Responsible for analytical reporting that enables management to monetize avails effectively. Assist in creation of Ad Sales revenue forecasts.
• Responsible for overseeing the electronic data interchange (EDI) between TV One and its clients as prescribed by the Sales Ops Traffic Director
• Manage and train sales planning staff.
• Interface and consult with executive level management to assure planning goals are met.
KNOWLEDGE/SKILLS/ABILITIES:
• Demonstrated ability to lead, motivate and direct a team.
• Ability to multi-task and effectively work under changing priorities and deadlines.
• Strong interpersonal skills.
• Excellent oral and written communication skills.
• Strong problem solving skills.
• Proficiency with various computer software including Microsoft Word, PowerPoint, Excel, E-mail, etc.
• Legal right to work in the U.S.
EDUCATION AND/OR EXPERIENCE:
College Degree in related field preferred. 6+ years broadcast sales pricing and planning experience required; broadcast traffic operations experience desired.
Job Submission Instructions
Apply Now! There are two ways you can apply for a position with TV One:
EMAIL:
You can submit your cover letter and resume to: careers@tv-one.tv
Be sure to include the position title in the subject line of your email.
Any attachments must be in Microsoft Word or PDF.
MAIL:
You can mail your resume and cover letter to:
Attn: Human Resources Department
TV One
1010 Wayne Avenue, 10th Floor
Silver Spring, Maryland 20910
