Sr. Analyst, Research (New York, NY)

by Human Resources

October 22, 2021

SUMMARY:

Assist Research Director with interpreting media research results and effectively communicating results to aid in important decisions in programming, marketing, scheduling, corporate communications and content distribution & marketing, increasing sales and market share.

RESPONSIBILITIES:

  • Analyze, interpret and craft stories on viewing patterns, national and local markets, potential programming acquisitions and competitors; detecting and illustrating trends
  • Create, design and supervise all research daily, weekly, monthly and quarterly reports, efficiently
  • Prepares and presents research reports and participates in communicating findings to team and to key departments supported by Research
  • Ongoing knowledge of competitive landscape and trends within TV landscape, sharing with team
  • Assists with maintaining and updating rate card estimates
  • Responsible for responding to ad-hoc requests
  • Provide support and act as a back-up to Research Manager and Analysts in SS & NY offices
  • Perform quality assurance checks on all internal and custom reports
  • Demonstrates expertise and in-depth working knowledge of all research functions

KNOWLEDGE/SKILLS/ABILITIES: 

  • Advanced working knowledge of Nielsen software products as well as third party software systems to include: NPOWER, Star Media, Simmons, Comscore, MRI, and Behaviorgraphics
  • Familiar with TV process and concepts (including ratings/audience targeting)
  • Detailed oriented self-starter (manage and prioritize workload, work well independently & with team)
  • Advanced knowledge of PowerPoint and Excel (Macros, Vlookup, manipulate large data sets timely and effectively, etc.)
  • Strong organizational, verbal, presentation and written skills
  • Must be numbers savvy
  • Legal right to work in the US

EDUCATION AND/OR EXPERIENCE:

BA/BS degree and 2+ years research experience at a media company, agency or advertiser.

If interested in applying for the Sr. Analyst, Research position, please click the “Apply Now” button below and attach your resume to the email pop-up box 

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Urban One, Inc. and its divisions (collectively “Urban One” or the “Company”) have implemented a mandatory vaccination policy pursuant to which all employees must be fully vaccinated as a condition of employment to safeguard their health and well-being, as well as that of their coworkers, families, and the community at large, from the risks associated with COVID-19.  Candidates should be aware that new employees will be required to be vaccinated by their start date, meaning they have received all of the recommended doses for either a one dose or two dose COVID-19 vaccine, and provide proof of vaccination status (e.g. CDC COVID-19 Vaccination Record Card) , which will be kept confidential.  Urban One is an equal opportunity employer, and will provide a reasonable accommodation to those who are unable to be vaccinated due to a sincerely-held religious belief or a medical disability where it does not pose an undue hardship on the Company to do so as provided under federal, state, and local law.

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