June 18, 2021
TV One is looking for a high-energy, outgoing, self-starter to help advance the value of our Network brands with our distributors on all of their consumer-facing platforms through innovative, cost-effective marketing tools.
- Assist the Vice President in creating and carrying out partner-specific marketing campaigns and partnerships for TV One and Cleo TV brands.
- Work directly with affiliates to develop creative partnership solutions that meet client goals and increase awareness and affinity for the network brands.
- Develop creative briefs and manage brand(s) message, image, and presence in the execution of distributor campaigns and materials.
- Source, manage and assist in the development of vendor partnerships (includes vendor procurement and negotiations, communication of strategy, and creative requirements).
- Manage virtual and/or field activation and experiential marketing budgets, inventories, and logistics.
- Research, analyze and share competitive field activation and experiential marketing insights and activity from spending time in the field.
- Ensure program and employee compliance with all agency and state guidelines, laws, and regulations.
- Represent the brands at consumer and industry events as directed.
- Work with sales executives to create high-quality PowerPoint presentations and other collateral materials with minimal creative guidance.
- Maintain and update client database.
- Manage premiums and materials including sourcing new items.
- Track and report competitive environment information, including distributor channel changes, packaging/pricing options, advance service offerings, and competitive network’s promotions and programming.
- Other special projects and duties as assigned.
- Strong communication (written and verbal), organizational, and interpersonal skills.
- Proficient in Microsoft Office applications (PowerPoint, Excel Word, Outlook).
- Social media proficient. /Digital Marketing
- High aptitude for mastering database and digital art software.
- Collaborative, creative thinker who is also solutions-oriented, resourceful, and proactive.
- Ability to multi-task, manage time, and meet strict deadlines while maintaining accuracy.
- The ability to synthesize information into a clear, concise, digestible form.
- Demonstrated self-starter, high level of commitment, and ability to advance projects with minimal supervision.
- Ability to remain nimble and flexible in an environment of changing business objectives and affiliate needs.
- Ability to travel, work nights, and weekends as required.
- Legal right to work in the United States.
EDUCATION AND/OR EXPERIENCE:
- Four-year college degree or equivalent combination of cable industry experience preferred.
- 3+ years in sales, promotions, project management, communications, and/or marketing positions.
If interested in applying for the Sr. Coordinator, Content Distribution & Marketing position, please click the “apply now” button below and attach your resume to the email pop-up box
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